This is the iconic logo of one of pro football’s winningest franchises, “America’s Team”, the Dallas Cowboys. The logo came into use starting in 1964, which is just about when the franchise began winning with regularity. The Cowboys have played in eight Super Bowls, and won 5 of them. The franchise had a record 20 consecutive winning seasons under coach Tom Landry, winning 2 titles during those years. When Jerry Jones bought the club in 1989 he unceremoniously dumped the legendary Landry, the only coach the franchise had known in its’ history, and replaced him with flamboyant college coach Jimmy Johnson. Jones took a lot of flak for the move, but it turned out to be the right one as the ‘Boys won 2 Super Bowls under Johnson, then another under Barry Switzer.